• Company profile

    Xiang Sheng Paper is a comprehensive printing enterprise specializing in Party Ware design, production, printing and post process. Since its establishment, the company has been to create a professional production enterprise as its own responsibility, adhering to the "quality oriented, good faith, customer respect" business philosophy, the company in the management of high quality modern management concept, in line with the spirit of "high efficiency, unity, honesty, pragmatic". We are a group of passionate and skilled professional teams. The company now has two * * * new Heidelberg printing presses.
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classic case


  • Green printing Hall01

    Green environmental protection is one of the hottest topics in printing industry in recent years.

      from January 2018, “ environmental protection tax ” the release of the May 2018 "application for emission permits and the printing of technical specification printing industry" issued by the national environmental protection standards. With the continuous regulation of pollutant discharge fees from the legislative level, green printing has been an inevitable trend in the domestic market.

     , as a technology pioneer in offset printing equipment and printing materials, it has been promoting the development of domestic printing technology as its own task for many years, actively advocating and vigorously promoting the practical application of green printing materials and green printing technology in printing enterprises. It also promotes the green printing technology by inviting experts and scholars from domestic printing professional institutions to write.

      in response to the development trend of green printing, it is found that the printing enterprises are implementing green printing, improving the printing process, designing the difficult and painful points and problems in the suitable green printing solutions to their own situation. We have special columns and published wonderful articles and knowledge from experts. Look back and share it.

    Green printing hall

     , in particular, we focus on the key and difficult points in the implementation of the printing enterprise's green printing, and talk about the process, the material and the technology, hoping to help the enterprise to upgrade the green printing.

    Green printing hall 1:

    Application and key points

     , in traditional offset printing, in order to make the water film formed smoothly, it is generally used to moisten the plate system. It is necessary to add alcohol in the wetting solution (mainly isopropanol and IPA etc.). The effect is to reduce the tension of the liquid surface, which is beneficial to the diffusion of the hydrophilic part of the plate and forming a qualified water film in the high speed printing. At the same time, the effect of cooling and cooling is improved.

    But the problem of using alcohol (Yi Bingchun) to moisten the plate is also obvious, such as the rapid evaporation of alcohol, resulting in the volatilization of 40% of the alcohol in the wetting solution, which can actually play a limited role in alcohol; isopropanol will be decomposed at high temperature and inhalation of excessive isopropanol vapour will have a harmful effect on human health; isopropanol is low boiling point. High volatile flammable organic solvents. The vapor concentration of 2-12% in the closed space can cause an explosion and a fire source may cause a tempering; isopropanol is a photochemical oxidant that forms ozone after sunlight, forms a photochemical smog, stimulates human eyes and respiratory systems, endangers human health and plant growth, and pollutes the environment with isopropanol emissions. Therefore, isopropyl alcohol is a kind of chemicals which are harmful to the environment and personnel. Reducing its consumption in printing is an inevitable trend of green environmental protection.

      with the deepening of the concept of environmental printing and green printing and the increasing price of alcohol, more and more printing enterprises have used the new technology and new technology in the printing process to use the &ldquo that does not need to add alcohol, and the alcohol free version of &rdquo. Alcohol free version is the use of other non-toxic chemical components instead of alcohol or isopropanol, the advantage is to basically solve or reduce a series of problems brought by the alcohol embellish solution, so that the printing process becomes more economic, safe and environmental. Of course, according to the current offset technology, printing enterprises often can not achieve a complete “ alcohol free version of ” printing, more use of “ reducing alcohol to run the version ” gradually reduce the amount of alcohol in the run plate, so that the operating workers and offset technology gradually adapt to and finally realize “ free alcohol to run the edition Liquid ” printing. Many printing enterprises have gradually realized the printing of alcohol reducing fountain solution by this way, and achieved good results.

      the use of high quality free (subtractive) alcohol wetting solution effectively reduces the amount of isopropanol (alcohol), and the proportion of alcohol generally is between 2-3%, which can significantly reduce the cost of production; the pH value of the alcohol reducing solution can be reduced to 4.8 - 5..3, which is more suitable for different paper printing conditions, the stability of the alcohol moistening plate is high, the balance of ink and ink can be reached quickly and the rate of printing waste can be reduced; the alcohol moistening plate has excellent wetting effect, and it can ensure the stability of the printing quality and be more suitable for the CTP plate. It has the function of protecting the printing plate; the alcohol reducing fountain solution can reduce the accumulation of paper powder on the surface of the roller and extend the cleaning interval.

     , but it is not so easy to use the alcohol free printing process. In actual production, there will be a series of unforeseen problems. It is necessary to adjust the original alcohol embellish system and the wetting process, such as:

      carefully adjust the surface tension of the free (subtractive) alcohol embellish plate so that the surface tension is the same as that in the use of alcohol printing. Generally, the surface active agent or surface active additive is used to solve it.

      adjust the viscosity of the free (reducing) alcohol moistening solution, avoid the change of viscosity, break the original delicate ink balance, and cause undesirable consequences. The adjustment method is to cool the fountain solution to increase the viscosity, and the two is to adjust the pressure between the rubber water rollers, which helps the fountain printing system provide more fountain solutions.

      adjust the water roller in the moistening system, select the water roller which can directly use the alcohol free fountain solution, so as not to affect the use of free (reducing) alcohol fountain solution.

      the cost of fountain solution accounts for a very low proportion of the total printing cost, usually 0..5-1%, but the use of high quality free (subtractive) alcohol embellish tablets can reduce the cost of many aspects of the printing system, especially the paper cost of the largest printing cost, thus reducing the overall printing cost. The appearance of the alcohol reducing liquid is fully conformed to the development direction of green environmental protection printing, that is, high speed, high quality, low consumption, low pollution and low cost. Its advanced nature is gradually getting the recognition of the people in the industry, and it will set off a new round of green environmental protection and high quality and high efficiency Printing Revolution.

    Green printing materials recommend

      Man Roland Inc provides an alcohol free printing solution, in addition to the core reduction / alcohol free version, at the same time, at the same time in the rubber roll maintenance, the deep water tank cleaning, wet plate filtrate and other aspects of the supporting products and services, through the full range of technical support, let customers push the green color printing more smoothly.

      &ldquo of Maryland; perk series reduction / alcohol free version ” (S221E/S222E/S235B model), providing a variety of formulations, combined with the production environment and water quality of different users, can quickly reach the ink balance, not only have excellent wetting effect and prevent the deposition of calcium and magnesium, but also have the protection of corrosion protection. The function ensures the stability of printing quality and is more suitable for the use of UV printing and CTP printing plate.

      the amount of isopropanol (alcohol) in PDE Kang series reduced / no alcohol solution is recommended as 0~5%. It can effectively reduce the amount of isopropanol and is suitable for printing without total isopropanol, saving cost. Therefore, high quality &ldquo, Pu de Kang &rdquo, fountain solution is the first choice product in your printing production, and it will bring considerable economic benefits to you.

  • China02

    Japanese media said the global demand for cartons has surged. Due to the rapid expansion of online shopping, the number of cartons for packaging and distribution has increased. It is estimated that the demand for cardboard as raw material will increase by about 20% in 2022 than in 2016. In order to attract the growth market, in order to attract the growth market, not only the Japanese enterprises such as Prince holding, but also the big brand paper enterprises of the United States and China have also begun to increase production in order to attract the growth of the market.

    "Japanese economic news" 23 May issue of "carton into “ big increase production ” the times" reported that Prince holdings will be in Malaysia, Vietnam and other Southeast Asian countries and India expansion or additional factories, and plans to increase the production of cardboard after 5 years by about 20%. In the future, the investment will be 11 billion yen (1 yuan RMB 17.2 yen), and the production and sales volume will reach 4 billion 800 million square meters in the fiscal year 2023, which is converted into a weight of about 3 million tons. &ldquo, head of overseas operations of the company, also considers expanding &rdquo to Indonesia and Philippines.

    Reported that the background of the increase in production is a change in demand structure. Mizuho bank industry survey department believes that by 2022, the global demand for cardboard as carton raw materials will reach 2.7534 billion tons, an increase of 17% over 2016.

    The report said that by 2022, the global demand for sanitary paper, such as toilet paper and toilet paper, would increase by 6% to 57 million 500 thousand tons than in 2016, mainly because of the increase in population in emerging countries. But the demand for printing and newspaper paper will drop sharply. Due to the popularity of electronic media brought by digitalization, it is estimated that the global demand for printing and newspaper paper is 1.0569 billion tons, down 14% from 2016.

    The report said that in the case of structural changes in the industry becoming more and more obvious, economic growth has increased the flow of commodities, and demand for cartons has also increased. So all paper companies are starting to increase production.

    According to the report, China is the biggest demand for cartons. Its demand in 2022 will be 22% more than that in 2016, reaching 72 million tons, accounting for 1/4 of global demand. The reason for the expansion of demand is online shopping.

    According to the report, China's online shopping market is expanding at an annual rate of 10%. The &ldquo (199.2, 1.83, 0.93%) group of China's largest e-commerce (199.2, 1.83, 0.93%) group in November; double eleven ” activity, increasing the demand for cartons, more than 30 billion express cartons per year. After the growth of China's apple (188.58, 0.43, 0.23%) smartphones &ldquo, iphone&rdquo, the production of products packaging boxes also increased.

    Reported in addition, in emerging countries, the TV, air-conditioning and other household appliances, food, beverages, general merchandise from the factory to the retail store used cartons also increased sharply. In Vietnam and Thailand, not only foreign-funded enterprises, but also local businesses are expanding their businesses. Prince holding company said that not only for the domestic market, the export demand for neighboring countries is also very strong.

    The report points out that foreign companies are also acting quickly. The world's number one American International Paper Industry (54.13, -0.47, -0.86%) has reduced printing paper production by half and doubled its carton production capacity to 15 million tons.

    China's nine dragons Paper Co, the world's second largest producer, has also stepped up production and investment to meet local demand growth, the report said. The company plans to increase production capacity by 20% to more than 17 million tons by June 2019.

    It is reported that the global competition in the growth market is likely to become increasingly fierce.

  • The world03

    In May 2018, rfitrfid.com launched the world's latest 4025 flexible print anti metal label, and 4025 flexible printable anti metal labels are being deployed to a mine in Southwest China for application to fixed asset management. 4025 flexible print anti metal label size is quite mini, smaller than the current brand of similar brand in Europe, the size of the label is only 40mm*25mm, it can be described as the world's smallest flexible print anti metal label. However, the performance of 4025 flexible printable metal tags can be better than that of a European brand, especially the reading distance can still exceed 1.1 meters or even more.

    According to rfitrfid.com product manager Philip, the most important result is that the 4025 flexible print resistant metal label products are more consistent than European brands, such as central reading distance and scattered data. At present, 4025 flexible printable anti metal labels are divided into two subdivision frequency products: European frequency and Sino American frequency.

  • International Paper (IP) abandons the acquisition of SKG04

    After two successive forcible takeover failures, the US International Paper announced that it would no longer offer a bid for the SKG (SmurfitKappaGroup) group.

    In March 2018, the international paper industry, without omen, suddenly launched a bid for the SKG (SmurfitKappaGroup) group, but was rejected by SKG for two seconds in a row, and SKG considered the offer of the international paper industry to seriously underestimate the value of the company.

    Although the offer is no longer proactive, international paper also announced that if the SKG group's board of directors offered to be bought, the international paper industry would also offer an offer for the acquisition.

    IP and SKG are the 10 largest enterprises in the world, ranking first and eighth respectively. They are also the largest manufacturers of packaging paper and packaging in the world and Europe. If the two companies merge, the total annual revenue will exceed $30 billion, which will control the waste paper, packaging paper and paper packaging market in the main North America and Europe, and will have a far-reaching impact on the Chinese market.

  • Digital printing and traditional offset printing will cooperate with each other to develop together.05

    In recent years, digital printing has swept the printing industry with a strong attitude, making it impossible for traditional printing to sit down and dominate the printing market. People in the industry have predicted that digital printing will become the dominant player in printing industry. But in fact, according to the current development trend, China's packaging and printing machinery network small editor boldly forecast that their final development trend is not who annexation but cooperation and win-win, even to completely seize each other's market in many years.

    The printing industry is one of China's traditional industries and has always been built in China's economy. After the rapid development, the printing industry in China entered the transition period in 2012, coupled with the instability of the international situation, the sustained spread of the European debt crisis, the poor external demand, the need to pull the domestic demand, the sharp decline in profits and so on. The business environment of Chinese printing enterprises is difficult to improve, and the traditional printing industry has entered a dismal period of market. In spite of this, the printing industry is focused on the study of new printing methods, so digital printing came into being, and printing companies have linked their destiny with them, hoping to improve their operating conditions by the transformation of enterprises to digital printing.

    As a printing technology born after the traditional offset printing, digital printing is often crowned with a “ new &rdquo. Although it has gone through more than 20 years of development, it is still slightly younger than traditional printing processes such as offset printing, silk screen printing and flexo printing. Digital printing is only a rookie in printing industry, no matter from printing technology or from profit mode. But because of its advantages and the special environment in which the printing industry is now, people in the industry define it as a way to preempt the traditional printing market.

    Industry experts believe that digital printing will complement and compete as offset, net and flexo; offset printing is improving to provide more economic and competitive products, but its market will continue to be encroaching on digital printing; digital printing will affect all aspects of the printing industry and will be in art and package. Packaging, label printing, textiles, books, advertising and other printed materials are widely used. By 2015, the ratio of offset to print revenue generated by offset printing will fall to about 45%, digital printing will rise to 30%, and the rest will be occupied by auxiliary services.

    From the above analysis, it is easy to see that although digital printing is developing very fast, can it really cover the sky in the next few years? I am afraid it is a bit difficult according to the present development situation. According to the "world office machinery forecast report" published by the Japanese business machinery and Information Systems Industry Association in January 31st this year, the sales volume of Japanese and world digital printing machines in 2012 is slightly lower than in 2011, and it is expected to continue to decrease in 2013 and 2014. According to the forecast report statistics, in 2011, the sales volume of domestic digital printing machines in Japan was 29170 units and 29670 in 2012, but in 2013 and 2014 it would be reduced to 29300 and 29000 units. In addition to Japanese manufacturers, the annual sales of digital presses in China's manufacturing enterprises are between 3000 and 4000 units.

    The number of digital presses sold outside Japan was 52950 in 2011, and 49300, 48100 and 47500 respectively in 2012, 2013 and 2014. The total sales volume of the world will be reduced from 82100 in 2011 to 78910 in 2012, 77400 in 2013 and 76500 in 2014. World digital printer sales in 2011 amounted to 19 billion 100 million yen, in 2012, 2013 and 2014 will be reduced to 18 billion 300 million yen, 17 billion 700 million yen and 17 billion 200 million yen.

    From the above data we see that the global digital printing market has shown a state of saturation, although this is the result of the difficulty of spreading the cost problem, but in a way it reflects the development of the digital printing market. And according to the law of the market, once a certain industry has a state of product saturation, then the industry will face “ a huge change of ” the face of “ big shuffle ”

    Traditional offset printing has tended to be “ sunset ” but digital printing can never replace it. This is mainly due to their functional characteristics. Digital printing is simple, fast, fast and flexible, while traditional offset printing with &ldquo and stable ” the final result of both development should be complementary rather than “ devour ” This gave false impression to some printing people, and thought that digital printing should replace traditional offset printing, becoming the &ldquo of the industry development; the main trend ”

    The combination of the two is the current trend of printing industry. Many typos in the printing industry claim that they will not abandon the traditional printing market, but take into account the digital printing market. At last year's de Lu Ba exhibition, the KBA company, famous for its offset printing experts, demonstrated the perfect combination of traditional offset printing and digital inkjet technology to the global printing industry: the KBARotaJET76 digital inkjet printer. KOMORI launched the digital printing system at the R & D conference, while Heidelberg launched its own digital printing machine. And the traditional offset printing machine manufacturers such as MAN Roland, Sakurai and leube have displayed their digital printing products at the druba exhibition.

  • A brief analysis of the reasons why digital printing is popular06

    Digital printing is a new branch of printing industry. After several years of development, it has been developing at an unprecedented speed. So what kind of advantages does it exert?

    Digital printing is a printing method that uses digital signals to directly control the position and strength of the color agent attached to the substrate and not form the final visual image by other ways. In essence, it belongs to a kind of printing method without version and 100% information variable.

    Digital printing has the advantages of no page, no pressure and no contact. There is no need for plate making, no equipment, consumables, and other costs; no pressure, it means that digital printing can be imaging in different materials, mechanical strength (inkjet) medium and low noise; non contact refers to the non contact state between ink-jet and print, according to the different imaging methods. The distance between 1 millimeter ~10 millimeter, which makes digital printing (especially the digital printing system based on ink-jet imaging) can be imaging in different thickness of plane medium or even surface medium, and can be imaging on different media.

    The above advantages decide that digital printing technology has variable information and individualized production capacity, and is especially suitable for constructing on-demand printing production and service system. As digital printing does not have the input of plate making and related costs, the final print does not need to share the cost, so digital printing has a price advantage in the short edition, especially in the very short market.

    The popularization and development of the network

    Digital printing requires a complete system solution suitable for digital printing, that is, the need for digital printing machines, and the need for the matching digital environment and resources. At the same time, it also needs to build the mode of production and operation adapted to it. Of course, there is no doubt that digital printing presses are the core of digital printing.

    As a new type of printing production, printing in the whole value chain of digital printing only creates a part of the value of the product, such as 1/6, and the other values are based on the digital environment, the integration of digital resources, the network transmission, the pre press design and processing, the post press, the delivery network and channel, the business network construction. Now. Therefore, this kind of &ldquo based on the digital and network platform; the way to produce &rdquo after the sale first, we need to build a new business network and operation management mode.

    Digital printing technology is mature

    The technology of digital printing has been very mature. The most widely used technologies are electrostatic photography and inkjet imaging technology. As an example of ink-jet imaging, its amplitude is very large, from a few millimeters to several meters or even more than 10 meters. The printing speed can reach 1000 square meters per hour (wide range system) or more than 2000 A4 pages per minute (narrow amplitude system). In the wide printing field, the printing and offset printing system has been completely from the market. Get out. The resolution of the electrostatics system can exceed 1000dpi and each pixel can present a number of gray levels. The resolution of the ink-jet system can even exceed 2400dpi. Both of them can reach the offset quality level in the printed comprehensive quality, &ldquo, because the quality of digital printing is not high ” it has become a history. Digital printing can apply various kinds of ink and ordinary paper. The ink jet digital printing system with UV ink can be used in all media except water and air, such as glass, metal, ceramics, food, plastic, paper and so on.

    The market for digital printing is widely used, including large format color printing, display and advertising, digital color proofing, personalized marketing printing, variable data printing and data printing services, digital printing, internal printing and personalized publication printing, personalized label and electronic supervision and printing.

    A wide range of digital printing applications

    Digital printing can be applied in a wide range of fields. First of all, digital printing can be applied to the field of on-demand publishing. Printing on demand is the first sale and a copy of a copy, which can avoid the waste of inventory caused by the overvaluation of the market, and the embarrassment of the underselling of products caused by undervaluation of the market. All these problems are based on the inevitable problem of the traditional printing publishing system.

    Second, digital printing can be applied to future bookstores. As shown in the picture, the future bookstore can also be called a coffee shop, or a printing press. It may also be seen as a publishing house. In such a bookstore, there are neither bookshelves nor paper samples, but only touch screens of computers. One end of this touch screen is connected to a network of digital repositories. The capacity and space of this repository is completely unrestricted by the physical space of the bookstore. It should be “ unlimited ” the other end is connected to the digital printing system to complete the printing and binding of the purchase products at any time. You can find and determine what you need on the touch screen (print, publication), and enjoy a cup of free coffee. When you have not finished your coffee, you buy books or magazines that have been printed and packed in front of you. Such a bookstore is becoming a reality.

    Thirdly, digital printing can also be used in the field of security printing, that is, you can implant personal information such as identity into tickets, coupons, whole, card, train tickets, or implants identity information in the printed product (such as internal files), so as to facilitate tracking and inquiry (such as gloss, fluorescent printing, etc.)And all of these can be accomplished without additional cost and no additional processes.It is the dust of the traditional printing.

  • The incoming solutions of the digital printing tide have come out in succession07

    The advent of Internet information age has directly led to the development of digital printing. At present, with the progress of digital printing technology and the maturity and perfection of digital printing equipment, this new technology has ushered in a new round of development climax. Many traditional printing enterprises have introduced digital printing equipment to develop related businesses, and solutions have been released.

    MBO has been dedicated to the development of the global post sheet folding for decades, providing advanced folding equipment for the global printing industry. In the face of the digital printing tide, MBO is also ready to provide a digital post - press solution for global customers. At the meeting, Mr. Fan Shenzhe also introduced MBO's efforts in this field. He said: “ in the application of digital post printing equipment, the development of Europe and America is relatively early. Before and after 2005, MBO's digital post printing related equipment has been put into application. By now, the products are relatively mature, and we can also draw on some of their operation and use experience. ”

    MBO has introduced related solutions for flat sheet digital printing equipment and web based digital printing equipment. He said: “ from the present situation, the domestic digital printing machine is mostly used for flat paper equipment, for traditional printing plants, this kind of equipment is mainly used for short version business and sample application. In recent years, the rapid development of web printing presses has extended its tentacles into the field of book printing. For both flat and roll web printing, MBO has introduced a corresponding post press solution. On the one hand, the automatic folding machine can be used for flat sheet digital press to shorten the transfer time and improve the production efficiency. On the other hand, for the web digital printing, this is also better for MBO, opening, cutting sheets, folding machine folding, stacking up to the final binding. Off line or connection can be carried out, very flexible. What's more, customers can choose different ways such as riding, ordering, binding, and binding. ”

    Fan general added: “ in addition to digital printing, in addition to book printing, in foreign countries, a lot of digital printing equipment will print greeting cards, DM, business card and other products, after printing will be further die cutting, spray and other processing, MBO all related equipment can be implemented. ”

    In the discussion, everyone believes that after a large number of digital printing equipment and applications, to apply good digital printing, the post will become a key link, and all applications for digital printing enterprises are also looking forward to the solutions to meet the needs of the enterprise to save the development of digital printing.

    Postscript: MBO provides the world's most advanced hurdle folding machine and modular folding machine for all kinds of printed materials. In order to meet the higher demand for production efficiency brought by the rapid development of digital printing, MBO group has become the leader of the production efficiency of the post - press page, which not only can produce pamphlets at high speed, but also can realize online production of personalized direct mail products.

  • The advantages and disadvantages of offset printing machine and digital printing machine08

    The offset press is a printing machine that prints the picture and text on the substrate according to the principle of indirect printing. Compared with digital printing presses, the traditional offset presses can be described as “ the older generation &rdquo. “ ginger or old spicy ” the traditional offset press still has its strong advantage to make the printing enterprise “ unable to stop &rdquo.

    1. technology mature

    At present, the maturity of digital printing technology is far from that of traditional offset presses. If the traditional offset printing machine has a fixed color principle, and the digital printer does not, the different digital printing machines use different color principles. This brings great trouble for printing enterprises to choose digital printing machines.

    Moreover, because of the mature technology of traditional offset printing, compared with the advantages of digital printing in printing quality, the market can be &ldquo at present, comparable to &rdquo, and the digital printing machine for offset printing is not much. This is also the majority of printing enterprises or “ preference for ” a major factor in traditional offset presses.

    2. speed and amplitude selection face wide

    There is a big difference between the digital printing press and the traditional offset press in printing speed and printing width. Now the offset press can be printed at 15000 hours per hour in actual production, and the print format can generally reach 720mm× 1020mm, and the printing machine with faster speed and larger amplitude is available. As far as the development of digital presses is concerned, this speed and format are difficult to achieve by digital presses.

    The cost of 3. operators is low

    At present, the traditional offset press still occupies the mainstream position in the market, and the traditional offset printing technology is more mature, the various training institutions provide more operators for them, but the digital printing operators are far from that much, which makes the printing enterprises need to do some necessary and more important in the digital printing machine. High input, only in this way can we better play the role of digital printing machine.

    Whether to choose traditional offset presses or digital presses, the first thing to consider is which printing presses are more suitable for the actual situation of enterprises. The biggest advantage of digital printing presses is the flexibility of printing, but speed and quality are its biggest weaknesses. If the enterprise is based on the long list, then the digital printing machine seems to have no meaning to the enterprise, but if it is a business that focuses on the personality printing, its main business is short, then the digital printing machine will be a good choice, and the digital print shop is a good example. Printing machine for any enterprise is not small investment, do not follow the wind, according to the status of the enterprise to make a specific choice, to achieve a win-win situation for enterprises and customers.

    In addition, the business planning and business composition structure is always the most important consideration in choosing the type of printing machine. With the development of technology, the speed and quality of the digital printing machine can be greatly improved. But at present, the digital printing machine and the traditional offset press are not one who replaced the relationship, but how to coexist and complementation, and to better play the advantages of different machines will be the common pursuit of the enterprise. Target.

  • Digital printing becomes the first choice for printing enterprises to transform at this stage.09

    If the 3D printing technology is the third industrial revolution, then digital printing is a revolution in the printing industry, because it has successfully swept the world's printing market and became the overlord of the printing industry after the traditional offset printing technology. It has just entered the adjustment period after the rapid development of the printing industry. Digital printing has become the first choice for printing enterprises to transform.

    According to the &ldquo issued by the authority; the traditional offset VS digital printing &rdquo from 2013 to 2018; the survey report shows that by 2018, digital printing will occupy 50% share of the global printing market, and the traditional offset output will fall 10.2% in the ten years from 2008 to 2018, and the output of digital printing is expected to increase by 68.3%.

    The reason why digital printing has such a large market influence is mainly due to its own advantages. It can meet the needs of the personalized publishing of the network; it can print different content in every newspaper to realize the customization of the newspaper content; make “ a copy of ” it is possible; the process is simple and fast, the computer direct plate technology does not need a printing plate, so there is almost no transfer time and can also be used. Change the content at any time; let the news release at the fastest speed; the content of the ad can be modified at the last minute before the machine is printed; more environmentally friendly — — less stains, rework and transportation costs; lower logistics costs.

    In recent years, digital printing technology and its related industries, in the wind of scientific and technological innovation, in the rapid development of the world, with an astonishing speed into the social strata, to meet the needs of people on the personalized, diversity, flexibility of the print. It is predicted by the industry that by 2014, the market share of global digital printing will double, accounting for 27.4% of the total market. Under the impact of new technology and market environment, many printing enterprises are actively exploring and practicing, hoping to find an effective profit model suitable for enterprises to carry out enterprise transformation. The hot digital printing is undoubtedly the first choice for many people, and many enterprises are beginning to set foot in the digital printing industry.

    At the German printing exhibition held last year in Germany, not only a few big digital printing equipment manufacturers launched revolutionary digital printing equipment, but even the traditional offset tycoons have been put into the development and promotion of digital printing equipment. These digital printing devices have a significant impact on both the speed of printing and the quality of printing. Break. HP, Kodak, Fuji film, Xerox, Oce, Canon and Fangzheng and other digital brands, even KBA, and other traditional printing machine brands also developed a roll paper digital printing machine, all manufacturers are publishing advanced equipment on demand.

    Visible digital printing has been catching up with production speed and product quality. The latest digital printing equipment has been used for almost all types of publishing and printing tasks, such as textbooks and commercial books; models compatible with different offset printing methods; the maximum printing speed up to 1000 inches / minutes, equivalent to 300 meters per minute, and up to 160 million A4 sheets per month; can be realized. From data to finished books, automated production models.

    Although some people think that the traditional printing market is difficult to be fully devoured by digital printing, but this can not change the reality that it is being eaten by a little bit, and with the development of the digital printing technology, the decrease of cost and the increase of individual demand, the digital printing will become a new one in the publishing house. The point of growth.

  • The necessity and feasibility of green printing in gravure printing010

      the printing industry has always been the focus of the high pollution industry. With the increasing awareness of environmental protection, the development of green printing has become a reality and an obligation for the whole industry. The entire production line of printing industry is full of danger of polluting the environment. If we want to realize the whole industry's green, we must start from every link. China packaging and printing machinery network Xiaobian has arranged how to achieve green printing.

    Green printing refers to the use of environmental protection materials and technology, printing process to produce less pollution, saving resources and energy, after the printing is abandoned, easy recycling, recycling, natural degradation, small impact on the ecological environment printing. Green printing requires coordination with the environment, including the use of environmentally friendly printing materials, the clean printing process, the safety of the printed product to the user, and the recycling and recycling of the printed matter. That is to say, the entire life cycle of printing materials from raw materials selection, production, use and recycling should meet the requirements of environmental protection. The whole production line of printing industry is all over the danger of polluting the environment. To realize the green of the whole industry, we must start with every link.

    Gravure has long been criticized for its VOC emissions. In gravure printing process, due to the large number of organic solvents, equipment running at high speed and static electricity, it is easy to cause fire accidents. Therefore, compared with offset printing, screen printing and flexographic printing, the safety of gravure printing process is more important. Domestic gravure enterprises are mostly small and medium enterprises, the safety facilities and safety awareness are relatively weak, almost every year there are fire accidents, some intaglio factories (workshops) have been burned, not only to enterprises and society caused huge economic losses, but also brought huge security risks to the surrounding environment.

    In recent years, industry enterprises attach great importance to safety work, some enterprises have put forward “ safety is the greatest benefit, is the premise of the realization of all goals ” “ employees do not grasp the security equals suicide, leadership does not grasp the security equal to the killing of ” and other slogans, reflecting the extreme importance of the security work in the Indo industry.

    The intaglio enterprises should conscientiously abide by the safety production law of the People's Republic of China, the fire law of People's Republic of China, the general provisions for storage of dangerous chemicals, the regulations on the safe use of chemicals in the workplace, the regulations on the safety management of hazardous chemicals, the management measures for the registration of hazardous chemicals, and the warehouse prevention and control. Fire safety management rules and other regulations related to the intaglio industry, and take corresponding safety measures, such as controlling the volatilization of solvent indoor, setting up personal safety protection device, preventing electrical short circuit, eliminating static electricity and so on.

    The raw and auxiliary materials adopted conform to the requirements of the regulations, and no harmful substances are added or generated in the printing process, and products do not harm the health of operators and consumers. The influence of the process of gravure printing on human health is mainly manifested in the volatilization of solvent to the workshop. If the concentration is more than the relevant standards, it will have a bad effect on the operator and the related personnel. The impact of printed matter on human health is mainly manifested in excess of residual solvents, excessive content of heavy metals and hygienic safety of ink auxiliaries.

    This requires that intaglio enterprises must comply with relevant regulations and standards, such as the People's Republic of China food hygiene law, GB9683 "Hygienic standard for compound food bags", GB9685 "food containers, additives used in packaging materials, hygienic standards", and YC263-2008 "volatile organic compounds in cigarette bar and box wrapping paper" Limited quantity, GB/T7707-2008 "intaglio upholstery printing", CY/T11-1994 "permissible concentration of toluene and xylene in the air of gravure workshop and testing method", GBZ2.1-2007 "occupational exposure limit value of hazardous factors in Workplace (chemical harmful factors)", GBZ2.2-2007 "occupational exposure limit of harmful factors in Workplace (physical factors)" "" "and so on.

    Environmental friendliness is a general term for behavior characteristics that do not pollute the environment, save resources and energy, reduce emissions and recycle economy. Specific to the gravure printing process, at least should include the following aspects. Reduce VOC emission, treat and recycle organic waste gas when conditions are available, use energy saving technology, reduce energy consumption, reduce the loss of raw materials, increase the rate of finished products, improve printing efficiency, reduce preparation time, improve the quality of printing products, properly handle printing waste, discharge of sewage and noise conforms to the relevant standard. Yes. The relevant standards include GB18597 "control standards for hazardous waste storage pollution", GB16297 "comprehensive emission standard of air pollutants", GB8978 "wastewater discharge standard" and GB12348 "environmental noise emission standards for industrial enterprises".

    Article link: China packaging and printing industry network

  • The teaching auxiliary market has been rectified in the direction of green printing011

    Nowadays, schoolbags are not very heavy, and a large part of this weight comes from supplementary books. The supplementary book is a good helper for students to check and fill vacancy, and plays a positive role in and outside the classroom. However, Liu Binjie, director general of the State Administration of press and publication, said that 90% of the supplementary books currently on the market were unqualified.

    In 2013, “ 3· 15” already in the corner, but the situation of the teaching assistant market has been quite different. The "2012 “ 3· 15&rdquo", published by the quality inspection center of the General Administration of press and publication, and the summary of the supervision and inspection activities of the quality of the food packaging and decoration printing show that the overall quality of the secondary and primary school textbooks published in China in 2012 is of a good overall quality, the quality of the printed binding batch is 97.99%, and the rate of the single volume is 98.87. %; the qualified rate of CD-ROM reproduction products is 98.17%, and the qualified rate of audio and video products is 90.91%. The environmental protection quality of the primary and secondary school textbooks for green printing has reached the standard requirements.

    At present, there are many kinds of supplementary books in the market, but the quality is uneven. Many media have exposed many phenomena of high price, crude fabrication, arbitrary Patchwork and plagiarism. In this regard, Liu Binjie said the day before the media has noticed the mess in the teaching assistant book market. The State Press and publication administration has actually adopted four standard measures, including the standard of teaching auxiliary books, &ldquo, a supplemented &rdquo, standard teaching and auxiliary publishing, distribution channels, and severe anti dumping. Pirate。

    This can not help but let Xiaobian think of a word: — — green printing. Green printing has been a long time, but for this “ green ” the definition of the most conventional is based on an environmentally friendly economy, but the teaching market is well ordered, should also become a part of the green printing?

    According to Xiao Bian, the answer is affirmative. Green printing is not only meant to have environmental protection awareness, to strengthen the concept of environmental protection in printing enterprises, to vigorously promote the conservation of resources and energy, to implement the circular economy and to adhere to the Scientific Outlook on Development, which also means that the printing products have no harm to the consumer's body and God. No harm is green.

    The supplementary book is a good helper for students to check and fill vacancy, and plays a positive role in and outside the classroom. The high quality teaching assistant book can help the students to learn better, and the fake and inferior teaching auxiliary books not only have many wrong characters and poor quality, but also have a bad misleading effect on the students. We must teach &ldquo about fake and inferior books, kill &rdquo, and give students a healthy and orderly learning environment.

    Of course, the root cause lies in the lax enforcement and dereliction of duty. The director of Liu once said that the State Press and publication administration has taken the ", a supplemented ", the standard of teaching auxiliary publishing qualification, the standard of teaching auxiliary distribution channels, and the severe attack on dumping and piracy. However, these seamless measures still give the illegal merchants the opportunity to take advantage of the fake and inferior teaching subsidiary books. It affects the healthy growth of the students. It can be imagined that it is precisely because the law enforcement departments are not in place and the relevant responsible persons will not make the situation that it is hard to clean up now.

  • 2013 key projects of press and publication reform, green printing is also among them.012

    In January 31, 2013, the office of the General Administration of press and publication issued a notice. It announced the 12 main points of the reform and development of the press and publishing in 2013, including green printing technology, multimedia printing books and green printing industry base. The announcement pointed out that the &ldquo should be firmly established; &rdquo was not completed when the reform was not completed; the idea, more resolute attitude and more powerful measures, was unswervingly accelerated the reform and development of the press and publication.

    The main points of the reform and development of the press and publishing in 2013

    In 2013, the reform and development of press and publication should adhere to Deng Xiaoping theory, &ldquo, three representative &rdquo, important thought and Scientific Outlook on Development as guidance, carry out the eighteen spirit of the party in depth, according to the Central Committee's deployment of cultural reform and development, closely around the goal of building a powerful news and publishing power, and firmly establish the &ldqu O; the reform is only &rdquo when it has not been completed; the idea, with a more resolute attitude, and more powerful measures, will unswervingly accelerate the reform and development of the press and publication on a higher starting point.

    First, strengthen the reform of the administrative system, and effectively transform the government functions

    Transform the functions of the government, handle the relationship between the government and the market effectively, and give full play to the positive role of the market in the allocation of news and publishing resources. According to the requirements of separation of government and enterprise, separation of government and affairs, separation of government and capital, separation of government and market intermediary organizations and separation of management and management, the administrative department of press and publication will further realize the transformation from management to management, from microcosmic to macro management, and to better perform policy adjustment, market supervision, social management, and public service functions. We should quickly establish a macro control system for press and publication with clear responsibilities, orderly operation and unified efficiency. We should improve the policy guidance system, strengthen market supervision, create a system environment and a good market environment for supporting businesses, developing industries and encouraging innovation. We will deepen the reform of the administrative examination and approval system. We should speed up the establishment of credit supervision system and disciplinary system of dishonesty.

    Two, deepen the transformation and transformation of non current newspaper publishing units, and implement the system reform of Editorial Department of newspapers and periodicals

    We should do a good job in the first and second batch of central and local non current political newspapers and periodicals publishing units to turn enterprises into enterprises, compare &ldquo, write down the enterprise, write off the legal persons of the institutions, carry out the business registration, sign the labor contract and participate in the social insurance ” strengthen the promotion, strengthen the supervision and inspection, and ensure the supervision and inspection. The reform standard is in place. We should conscientiously implement the implementation methods of the press and Publication Administration "on the reform of the editorial department of the press and periodicals", and fully initiate the reform work of the editorial department of the newspapers and periodicals, which do not have the legal personality of the Communist Party, and determine the stage goal, the classification guidance and the steady progress. We should promote the reform of academic journals and explore effective ways to support the development of academic journals through funds and fiscal policies.

    Three, consolidate the results of reform of publishing and publishing units, and promote publishing enterprises to establish modern enterprise system

    In accordance with the requirements of innovation system, transformation mechanism, market oriented and strength growth, we formulated the "opinions on further deepening the reform of publishing and distribution system". The publishing units that have been transferred to the enterprises should establish a modern enterprise system, perfect the corporate governance structure, carry out the reform of the company system and the shareholding system, promote the innovation of the internal system and mechanism, and further form the assets organization form and management mode which conform to the requirements of the modern enterprise system and embody the characteristics of the press and publication enterprise, and pass the effective system through the effective system. To improve the market competitiveness of the publishing enterprises.

    Article link: China packaging and printing industry network

  • Green printing in the world in 2013013

    Green printing has become one of the key words of the development of the printing industry in 2012. In this year, green printing won praise, 200 million books are “ green coat ” 172 enterprises have been “ green certificate ” Then in 2013, what direction will it develop?

    With people's attention to the environment, the printing industry's high pollution has become the &ldquo of all; &rdquo. So green printing is beginning to go the way.

    In April 2012, the Ministry of education, the Ministry of education and the Ministry of environmental protection issued the notice on the implementation of green printing in primary and secondary school textbooks, and the implementation of green printing entered the substantive category. In May, Beijing launched the green printing project, and the first batch of green printed infant books came into the market. In September, more than 1000 and 200 million textbooks of 24 provinces (districts and cities) have realized green printing. More than half of the primary and secondary school students in the country have at least one green print textbook. In November, the General Administration started the green printing results report on second green printing and publicity weeks. The printing enterprise reduced energy consumption and comprehensive cost of materials by about 500 million yuan per year for the implementation of environmental protection measures, and the total amount of volatile organic compounds (VOC) reduced by about 1.5% per year. Low ambient noise and reduced dust emissions have also improved the working environment of nearly one million printing industry practitioners. In November, the Ministry of Environmental Protection approved the issuance of second green printing standards HJ2530-2012 "environmental label product technical requirements printing second parts: commercial bill printing". As of November 27th, a total of 172 printing enterprises in the country have received green certification, and more than 500 printing enterprises are still being declared in all parts of the country. The number of green printing certification enterprises is only 0.15% of the total in the country, but its output value accounts for about 4.5% of the whole industry.

    After a year of development in 2012, green printing has been deeply rooted in the hearts of the people. Enterprises begin to pay attention to the development of green printing, and consumer terminals begin to pay attention to whether the quality of printed products is really environmentally friendly. The establishment of ideas can promote the development of new things to a large extent.

    In 2013, the road of printing was developing, and the road of green printing was blooming its “ wonderful ” In my opinion, 2013 is the year of green printing and the turning point of printing. The main reasons are the following:

    Environmental policy suggests that green printing is imperative for

    In the “ 12th Five-Year ” in the planning, it clearly stipulates that environmental protection will be the top priority of China's economic development in the next five years. This shows that the state and the government attach great importance to environmental protection. As one of the manufacturing industries, the printing industry will undoubtedly become the object of &ldquo, environmental protection &rdquo, printing &ldquo, green &rdquo, and imperative. This is the inevitable result of the development of the printing industry.

    Yan Xiaohong, deputy director of the General Administration of press and publication, pointed out that at present, the green printing has become the focus of the printing industry, the focus of the industry media and the bright spot of the development of the printing industry. Under the guidance of the Ministry of environmental protection, the implementation of green printing is a conscious choice for the implementation of the national environmental protection strategy, the implementation of the State Council's work deployment and the discussion of the scientific development of the printing industry. To realize the scientific development of the printing industry, the most important aspect is to let green printing become the conscious action of all printing enterprises in China.

    The weak market needs green printing to stimulate

    After the problems of the financial crisis and the slow development of the industry, the global printing enterprises are in urgent need of a kind of &ldquo that can make them degenerate quickly and get rid of the present; the original step ” the &ldquo of the situation; the new product ” And green printing is no doubt the best choice. This prompted the green printing in 2012 to become the only bright spot in the printing industry. It is more likely that in 2013, it will become a turning point in the printing industry.

    Continuous development of green printing certification printing enterprises

    The scale of printing enterprises has forced more and more small and medium-sized enterprises to merge or reorganize or directly destroy. More and more attention has been paid to brand effect. Small printing enterprises are facing many difficulties, whether they are capital or technology. The emergence of green printing is undoubtedly the salvation of these small printing enterprises. In the past year, 172 printing enterprises have been awarded “ green certification ” This year, I believe that more companies will get “ green card &rdquo.

  • Environmental protection calls for one after another. Green printing is imperative.014

    Green printing refers to the realization of green environmental protection in the printing process before printing, post printing, processing and recycling. With people's attention to the ecological environment, China has vigorously promoted the transformation from traditional printing to digital printing and green printing.

    In January 2010, the director of the press and publication administration, Liu Binjie, in the report of the national press and publication conference, made a clear proposal to build “ green ” printing and reproduction industry. In September of that year, the General Administration of press and publication jointly signed the "green printing strategic cooperation agreement" with the Ministry of environmental protection, vigorously promoting the development of green printing in China. In April 2011, the press and Publication Administration issued the &ldquo of printing industry; &rdquo in 12th Five-Year; the plan for the development of the period. It was planned to focus on primary and secondary school textbooks, government procurement products and food and drug packaging, and vigorously promote the development of green printing. To “ 12th Five-Year ” at the end of the term, basically set up a green printing system, and strive to green printing enterprises accounted for 30% of the total number of printing enterprises. In October of the same year, the General Administration of press and publishing and the Ministry of environmental protection issued a bulletin on the implementation of green printing (No. second of the press and Publishing General announcement 2011), the overall deployment of “ 12th Five-Year ” green printing during the work arrangement, China implemented green printing into the new stage. For more than 2 years, with the introduction of various standards and policies, as well as the development of green printing week, the concept of green printing has gradually been recognized and accepted by the printing industry and the people, and the implementation of green printing related work is also in depth.

    Although China's green printing strategy has achieved fruitful results, as of October 2012, only 153 printing enterprises have obtained green printing certification, while China has more than 100 thousand printing enterprises, and 30% of the printing enterprises proposed in "printing industry “ 12th Five-Year ” period development regulation" have passed green through green. The goal of printing certification is clearly a long way to go.

    In order to really push green printing forward quickly, the printing enterprise must be required to cooperate actively, but according to the survey data, the situation is not very ideal. 55% of the printing companies said they would first consider green and green, and 18% of the printing companies said that the green printing system would have an important impact on the strategic planning and investment strategy of the enterprise. At the same time, 53% of the printing companies agree with “ green printing and business revenue are closely related to ” and 31% of the printing companies believe that, in addition to the need for green printing, the environmental awareness of the printing materials suppliers will not be ignored. In the future, they will be more inclined to buy environmentally friendly and environmentally friendly printing materials.

    At present, the impact of more and more environmental awareness of customers, coupled with the increasing public opinion environment, the pressure of the printing industry is becoming more and more environmental pressure. The survey shows that 2/3 customers attach great importance to all kinds of environmental certification for printing and printed products, and nearly half of the printing companies have mentioned that customers need to have a clear view of the recycling of waste.

    In addition to printing companies, green printing still needs to be understood and selected by the end market and the whole society. When the green printing has become an inevitable trend of development, secondly, the green printing standard section is not perfect and unreasonable, once hindered the smooth development of green printing certification, but at present it has been paid attention by the relevant departments, and improved and perfected in the process of subsequent standard setting. Finally, we can not get around the cost problem. We still have too much to think about on the way forward.

  • 95 green printing primary and secondary school textbooks environmental quality qualification rate of015

    In 2012, “ 3· 15” teaching materials for teaching materials and food packaging and printing quality supervision and inspection activities, the quality inspection center of the General Administration of the General Administration organized the environmental quality sampling test for the primary and secondary school textbooks for the implementation of green printing. The environmental quality (volatile organic compounds and transferable elements content) of 95 kinds of primary and secondary school textbooks for green printing were all in accordance with the requirements of technical standards, and the qualified rate was 100%.

    The 95 green printing primary and secondary school textbooks were produced by lithography printing process. The seal was printed with “ China environmental label ” logo. The 95 textbooks are printed by 70 green certified printing enterprises, from Beijing, Shanghai, Tianjin, Shanxi, Hebei, Liaoning, Heilongjiang, Jiangsu, Zhejiang, Anhui, Jiangxi. 4 provinces (districts and cities). The textbooks covered 60 main courses, including Chinese, mathematics, English and other textbooks, and 35 kinds of textbooks, such as biology, geography and history.

    According to Tu Xiaolin, chief engineer of the quality inspection center of the General Administration, the environmental quality testing of green print primary and secondary school textbooks is mainly based on &ldquo in the first part of the printing of environmental marking products: HJ2503-2011, and the limit of &rdquo for the harmful substances of the printed products. The determination methods, procedures, equipment and conditions of the headspace gas chromatography (YC/T207-2006) and the national toy safety technical specification (GB6675-2003) for the determination of the organic compounds of the organic compounds are tested for the content of the harmful substances in the samples. The content of 16 volatile organic compounds, such as benzene, toluene, ethylbenzene and xylene, and 8 kinds of transferable elements, such as chromium, cadmium, selenium and barium, are obtained by testing and determine whether they are in accordance with the standard requirements.

    The test shows that the content of volatile organic compounds and transferable elements in 95 kinds of primary and secondary school textbooks for green printing meet the limit requirements, and the quality of environmental protection is 100%.
    Government departments have the responsibility of monitoring and reminding, and the law and law related to cloud services should be introduced and continuously improved, and it is a reminder that one hundred percent reliable cloud computing services do not exist at present.

  • The success factor of enterprise investment by network printing016

    With the development of network technology, network printing and personalized printing have become the new force of printing development. China is more expected to develop the electronic printing industry. Although this market is the blue ocean of printing industry, there is still a long way to go for enterprises to enter the real profit market.

    The first annual printing conference of China's printing industry has been closed, and the interrogation of &ldquo, web printing and personalized printing &rdquo has been heating up. Perhaps you are thinking and exploring about this issue. Shen Haixiang, honorary director of China Printing Science and Technology Research Institute, gave the answer in the summary of the annual meeting of the electricity supplier.

    “ network printing has a good prospect; national policy has created a good environment for the digital printing industry. China's ‘ 12th Five-Year planning ’ pointed out that digital printing will account for 20% of the total printing output value. ” now, the profit of publishing and printing in China is very low, especially the development of mobile terminals such as IPAD and IPHONE, and even more impact on traditional printing. Printing has been particularly advantageous. Printing enterprises need to find the right way to develop network printing. This market is very large, and there are many opportunities for enterprises. ”

    Market positioning

    Market demand is the initial driving force for the development of the industry. With the continuous development of the printing industry, the more fine differentiation of the production process is the inevitable trend of development, so it still needs to be considered which market as the entry point to enter the market. Printing enterprises need to find breakthrough points in market segmentation, such as product market, business market, customer market or region.

    Product positioning

    Enterprises should do standardized products. Jingdong stores sell standardized products. Ta sells so well because they know what products are suitable for sale online. What is the most important product of the customer? Similarly, for web printing, companies need to think twice about what products they want to buy online.

    Attract customers

    With product positioning and good entry points, how do we attract customers? This is reflected in user interface design and customer experience, which is very important. User experience has become a key word in the development of the Internet industry. Only a good user experience can enter the consumer's eye. In addition, this ensures a certain number of users.

    Process management

    Without standardization, there is no efficiency. Standardized process management is embodied in high efficiency, low cost, automation, including design, storage, transmission, order processing, printing, logistics and distribution and so on to form a whole system and unified management.

    Brand reputation

    Although printing is one of the traditional industries in China, according to the current market analysis, there are not many domestic printing brands. This has some inherent influence factors of China's economic development, and also shows that the brand awareness of our printing enterprises is weak.

    At present, the brand of domestic printing is not enough. I have been in the printing industry for decades, sometimes printing needs can not immediately reflect in the brain suitable for the printing plant. Of course, brand reputation also includes services. Network printing needs online and offline integration, will combine orders, production and services together to create brand advantage.

  • Discussion on the virtual high of industry price caused by network printing017

    With the development of science and technology, network technology has entered the life of people in an all pervasive way. Network printing has also emerged. To a large extent, this has provided convenience for people's lives. But recently, media reports have reported that the price of web printing has become the focus of controversy among the industry.

    Network printing WTP (Web-To-Print), which first appeared in the late 1990s, is a convenient way to realize printing with the development of network technology and the popularization of network application. It mainly includes the prepress process completed through the network, and can also include remote proofing, and the online technical support provided by the printing equipment manufacturer to its equipment users. It is part of the network printing from order to order, to live ware tracking, even order and payment.

    With the development of electronic commerce, people are more and more keen on shopping online. According to data statistics, only China's largest e-commerce platform (Taobao network) is up to 2 billion 800 million yuan per year, plus a large amount of Electronic Commerce printing to achieve a total output value of more than 40 billion. It can be seen that with the development of computer technology and the popularity of network electronic commerce, network printing is increasing at an annual rate of more than 200%. European and American e-commerce printing started earlier, accounting for 78% of the entire printing industry, and began to develop towards personalization, digitalization and stereoscopic development.

    There are always some sober people in fanaticism. They see the price confusion in the network printing market. For example, find consumers who print suppliers' price on the Internet. It is also the 1000 color pages of 157 grams of copperplate, 380 yuan in the downstairs and text shop, and the price list of a printed web site called change net shows that the price is only 186 yuan, and the price is half the price. What's the matter?

    Shanghai Printing Association experts said: China's printing industry is now fierce competition, the market is relatively low, so the price is ground gas, as for the price is mainly to a constant case, high prices in Shanghai and Wen shop because of higher artificial prices, different areas of printing prices are different, very normal. Relatively low price of mechanization is also high, is also the reason for higher labor costs, screen printing is relatively high, offset printing is relatively low. The low price is mainly to lower the labor cost and unit wastage, so generally speaking, the price of Shanghai printed shop is not too high, because the profit is not high.

    There is also a great difference in the prices of printing shops all over the world, and internet printing is not all low price, but it is more affordable than physical stores. It is understood that many web printing websites are authorized by the printing plant, and most of the printed entity stores are cooperative relations with the printing plants. This is like the first class agent and the two level agent. The cost price is different. In addition, the entity stores also have to bear the cost of the stores and labor, and the price is not cheap. Mr. Sun, who carried out activities at the culture communication company, said: "our company had been carrying the goods directly in the printing plant, but this year it began to work with network printing suppliers." It is understood that Mr. Sun's original printing plant price is only 10% lower than the local entity store, but the price of the printing suppliers on the Internet is 30% lower. It may be a regional difference, and the printing market price of Wuhan is also lower than that of Beijing. Apart from price factors, fast and convenient logistics is also the reason why I choose web printing. Mr. Sun said that the online ordering of printed goods did not have the trouble of imagining. The regular print delivery cycle was about 10 days, and the goods received through the online order less than a week were faster than local printing.

    Mr. Sun said he would choose network printing, in addition to price reasons, very much like their open and transparent way of operation: before the price of a family run to ask, now as long as the search in Baidu can find several network printing suppliers, prices are generally listed, and some websites have automatic quotations. Function, for example, in changing the screen print album, we only need to select the specification of paper, the quantity of printing and the process needed to select, and the system will automatically calculate the price, which is very economical.

    Most consumers believe that, with the open network printing, it is not a concern that the price of the printing industry is not high, and can choose to cooperate with those who think the price is suitable.

  • The printing industry will print the red network in 2013018

    The development of network technology not only brings convenience to people's lives, but also greatly changes people's existing life. The founder of Netscape said that the future life is only electronic commerce. This assertion also greatly confirms the popularity of web printing.

    If last year's on-demand printing was &ldquo, the &rdquo was the main character, so this year, the protagonist will be replaced by internet printing. There is no doubt that last year's electricity supplier “ carnival ” let the printer see the web printing plate unfathomable.

    Many visionary printing companies have been involved in network printing several years ago. More intelligent enterprises quietly layout digital printing chains in 2012 with logistics as a radius to extend their tentacles to a larger market. This positive preparation and weaving digital printing chain network should be perfected in 2013 and enter into actual combat.

    This year, the internet printing market will further revitalize the printing market in the four battle of beacon. Jiangsu Phoenix printing, Shengyuan printing, Dongfang screen printing and other network printing pioneers will take the lead. And the printing professional website with e-commerce platform will expand its own site through various means. Some printing companies try to open their own business Express lines, such as Sheng Tong.